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Results

Real Women. Real Results

Thousands of women have joined the #VegamourChallenge.

Clinically tested claims

79%

reduction in breakage after one use*

5x

stronger strands after one use*

*In a controlled hair swatch study using GRO Shampoo and Conditioner.

See It to Believe It

real-world, real-women results.

Real results from our customers

Before

After

Before

After

Before

After

Clinically tested claims

79%

reduction in breakage after one use*

5x

stronger strands after one use*

*In a controlled hair swatch study using GRO Shampoo and Conditioner.

What Else You Need To Know

GRO Revitalizing Shampoo

Formulated for those with thinning hair, this shampoo features powerful phytoactives and Karmatin™, a vegan keratin alternative, that strengthen strands. Biomimetic peptides and caffeine stimulate and nourish the scalp for a root-to-tip cleansing experience.


Key Benefits:
Sets the foundation for thicker, fuller, healthier looking hair
Strengthens hair to reduce breakage
Cleanses and removes buildup

Key Ingredients

The Key Ingredients




Karmatin™
Karmatin™

A vegan keratin alternative, formulated without silicones, that adds hydration, strength and shine without the weight.

Biomimetic Peptides and Caffeine
Biomimetic Peptides and Caffeine

Stimulate and nourish the scalp.

Biotin
Biotin

Strengthens hair to reduce breakage.

  • CLINICALLY TESTED
    CLINICALLY TESTED
  • VEGAN
    VEGAN
  • CRUELTY-FREE
    CRUELTY-FREE

Formulated without

  • ARTIFICIAL COLORANTS
    ARTIFICIAL COLORANTS
  • SILICONES
    SILICONES
Just the facts

Frequently Asked Questions

GRO Revitalizing Shampoo works for all hair types and textures, especially fine or thin.

GRO Revitalizing Shampoo is formulated without harsh sulfates (no SLS and SLES) and chemicals that strip your hair of its color.

There is no right or wrong answer. It's really a personal question and depends on scalp sebum production (oily or dry) and hair density (thick or thin) as well as hair texture.

Fine Hair

GRO Revitalizing Shampoo

4.7
Rated 4.7 out of 5 stars
234 Reviews

2021 Good Lightning Award Winner
A clean, vegan shampoo that gently cleanses and strengthens thinning strands to support thicker, fuller, healthier looking hair.

One Time Purchase
For best results, we recommend 3-6 months of consistent use
Subscription Perks
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  • Sets the foundation for thicker, fuller, healthier looking hair
  • Strengthens hair to reduce breakage
  • Cleanses and removes buildup

Bundle for Better Hair Days

GRO Essentials Kit
GRO Essentials Kit
4.5
Rated 4.5 out of 5 stars
6,444 Reviews
GRO Foundation Kit
GRO Foundation Kit
4.6
Rated 4.6 out of 5 stars
1,422 Reviews

Reviews

4.7
Rated 4.7 out of 5 stars
Based on 234 reviews
Total 5 star reviews: 182 Total 4 star reviews: 42 Total 3 star reviews: 5 Total 2 star reviews: 2 Total 1 star reviews: 3
234 reviews
  • Karen A.
    Verified Buyer
    I recommend this product
    Age Range 55-64
    What is your hair length? Short
    What are your concerns? Thinning hair, Bald spots
    What is your hair type? Thick
    How often are you using the product? Every day
    How long have you been using the product? 150 days (5 months) or more
    What improvements have you noticed? Hair growth
    Rated 5 out of 5 stars
    5 days ago
    Give it a try!

    Excellent product. Highly recommend.

  • Jason T.
    Verified Buyer
    I recommend this product
    Age Range 35-44
    What is your hair length? Medium
    What are your concerns? Thinning hair
    What is your hair type? Medium, Curly, Wavy
    How often are you using the product? 3 - 4 times per week
    How long have you been using the product? 60 days (2 months)
    What improvements have you noticed? Hair growth, Hair thickness, Improved volume/body, Improved overall hair health
    Rated 4 out of 5 stars
    6 days ago
    Revitalizing and showing improvement!

    Revitalizing and showing improvement!

  • Stephanie L.
    Verified Buyer
    I recommend this product
    Age Range 35-44
    What is your hair length? Long
    What are your concerns? Thinning hair, Hair loss prevention, Scalp concerns (irritation / dandruff / oily), Dry or damaged hair
    What is your hair type? Fine, Wavy
    How often are you using the product? 3 - 4 times per week
    How long have you been using the product? 150 days (5 months) or more
    What improvements have you noticed? Less shedding, Hair growth, Improved volume/body, Improved overall hair health
    Rated 5 out of 5 stars
    3 weeks ago
    Love it

    Love the way this makes my hair feel and smell.

  • Tawnya
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    5 Stars

    I like the smell otherwise nothing special

  • Michele L.
    Verified Buyer
    I recommend this product
    Age Range 65+
    What is your hair length? Short
    What are your concerns? Thinning hair, Dry or damaged hair
    What is your hair type? Medium
    How often are you using the product? Every day
    How long have you been using the product? 30 days (1 month)
    What improvements have you noticed? Improved volume/body, Improved overall hair health
    Rated 5 out of 5 stars
    1 month ago
    Found My New Favorite!

    Tried a sample of this shampoo and loved it. Purchased the full size. Post menopausal so my hair is naturally thinning. My hair felt conditioned and full of body without using the conditioner, just the shampoo. I’m really enjoying it. Short style, trying the volumizing shampoo as well but still prefer this.

More Hair Wellness® Must-Haves

For best results pair with these products

GRO Essentials Kit

GRO Essentials Kit

4.5
Rated 4.5 out of 5 stars
6,444 Reviews
$160
From $128
+ Add to bag
GRO Foundation Kit

GRO Foundation Kit

4.6
Rated 4.6 out of 5 stars
1,422 Reviews
$138
From $110
+ Add to bag

Product opinions

“This formula has made me a convert.”
“It’s rare to find a product that really does what it promises, but that’s what this serum is for me…”
“The solution you've been looking for.”
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