Loyalty: UPLIFT Volumizing Styling Foam

A cloud-like volumizing foam that’s formulated with clean ingredients for touchable fullness and body, natural movement and a lived-in look and feel.

Benefits

Adds instant, lasting volume right at the root
Delivers weightless lift with no crunch, stiffness or stickiness
Shields strands from humidity and reduces frizz

How to Use

- Apply 2–3 pumps to damp hair and style as usual.
- For maximum volume and manageability, use a round brush when styling.

Ingredients

Water/Aqua/Eau, Hydrolyzed Corn Starch, Propanediol, Glycerin, Linum Usitatissimum (Linseed) Seed Extract, Hydrolyzed Rice Protein, Laurdimonium Hydroxypropyl Hydrolyzed Barley Protein, Salvia Hispanica Seed Extract, Maranta Arundinacea Root Extract, Sophora Angustifolia Root Extract, Creatine, Tapioca Starch, Polyquaternium-68, Polyglyceryl-6 Caprylate, Polyglyceryl-4 Caprate, Decyl Glucoside, Cetrimonium Chloride, Tetrasodium Glutamate Diacetate, Xylitol, Caprylic Acid, Ammonium Bicarbonate, 1,2-Hexanediol, Ethylhexylglycerin, Citric Acid, Chlorphenesin, Sodium Benzoate, Caprylhydroxamic Acid, Phenoxyethanol, Potassium Sorbate, Fragrance/Parfum, Citrus Limon (Lemon) Peel Oil, Benzyl Alcohol, Limonene, Pinene, Citral

Ideal For

Best for fine, flat or thinning hair

Complete Your Routine

UPLIFT Volumizing Shampoo & Conditioner Kit

A volumizing wash day duo that gently cleanses, hydrates, detangles and lifts at the root, leaving strands soft, bouncy and visibly fuller.

UPLIFT Full Volume Kit

A weightless volumizing trio that instantly lifts, nourishes and smooths fine, flat or thinning hair while shielding hair from frizz and humidity.

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Frequently Asked Questions

Will this foam make my hair feel sticky or crunchy throughout the day?

Not at all. UPLIFT Volumizing Styling Foam delivers featherlight, touchable fullness with a soft hold — no crunch or stickiness.

Should I only use UPLIFT Volumizing Styling Foam when blow-drying?

UPLIFT Volumizing Styling Foam works with both blow-drying and air-drying, but for maximum volume and lift, we recommend blow-drying.

Do I need to use a heat protectant with UPLIFT Volumizing Styling Foam before blow-drying?

No. UPLIFT Volumizing Styling Foam has built-in heat protection up to 291°F (144°C), so no extra heat protectant is needed before blow-drying.

Will the UPLIFT Volumizing Collection help my hair grow or reduce shedding?

UPLIFT is designed for instant volume. For ongoing hair wellness®, pair it with GRO Hair Serum as a preventative step — or GRO+ Advanced Hair Serum if you're noticing visible thinning.