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Results

Real Women. Real Results

Thousands of women have joined the #VegamourChallenge.

Clinically tested claims

79%

reduction in breakage after one use*

5x

stronger strands after one use*

*In a controlled hair swatch study using GRO Shampoo and Conditioner.

See It to Believe It

REAL-WORLD, REAL-WOMEN RESULTS.

Real results from our customers

Before

After

Before

After

Before

After

Before

After

Clinically tested claims

79%

reduction in breakage after one use*

5x

stronger strands after one use*

*In a controlled hair swatch study using GRO Shampoo and Conditioner.

What Else You Need To Know

GRO Foundation Kit

Formulated for those with thinning hair, the GRO Foundation Kit features three wash-day essentials for a healthier-feeling scalp and hair. As a weekly treatment, use GRO Scalp Detoxifying Serum to clarify and remove excess oil. Follow with GRO Revitalizing Shampoo to gently cleanse and remove buildup. Complete your routine with GRO Revitalizing Conditioner to smooth, add shine, strengthen and protect from scalp to strand.


Key Benefits:
Strengthens hair to reduce breakage
Softens, nourishes and adds shine
Clarifies, cleanses and removes buildup

Kit Includes:
GRO Revitalizing Shampoo
Fine Hair
GRO Revitalizing Shampoo
Learn more >
GRO Shampoo - Full Size (8 fl. oz.)
Fine Hair
GRO Revitalizing Conditioner
Learn more >
GRO Scalp Detoxifying Serum
Fine Hair
GRO Scalp Detoxifying Serum
Learn more >
Key Ingredients

The Key Ingredients





Karmatin™
Karmatin™

A vegan keratin alternative, formulated without silicones, that adds hydration, strength and shine without the weight.

FOUND IN:

GRO Revitalizing Shampoo
GRO Revitalizing Conditioner

Red Clover and Mung Bean Blend
Red Clover and Mung Bean Blend

Nourishes the scalp and promotes thicker, fuller looking hair.

FOUND IN:

GRO Revitalizing Conditioner

Biomimetic Peptides and Caffeine
Biomimetic Peptides and Caffeine

Stimulate and nourish the scalp.

FOUND IN:

GRO Revitalizing Conditioner

Biotin
Biotin

Strengthens hair to reduce breakage.

FOUND IN:

GRO Revitalizing Shampoo

  • CLINICALLY TESTED
    CLINICALLY TESTED
  • VEGAN
    VEGAN
  • CRUELTY-FREE
    CRUELTY-FREE

Formulated without

  • ARTIFICIAL COLORANTS
    ARTIFICIAL COLORANTS
  • SILICONES
    SILICONES
Just the facts

Frequently Asked Questions

Use a generous amount of GRO Scalp Detoxifying Serum to cover the scalp. Apply a quarter-size amount each of GRO Revitalizing Shampoo and Conditioner. 

With GRO Revitalizing Shampoo, GRO Revitalizing Conditioner and GRO Scalp Detoxifying Serum, you’ll see instant results after your first use.

There is no right or wrong answer. It’s really a personal question and depends on scalp sebum production (oily or dry) and hair density (thick or thin) as well as hair texture.

Fine Hair

GRO Foundation Kit

4.6
Rated 4.6 out of 5 stars
1,362 Reviews

A wash day trio that sets the foundation for a healthier-looking scalp and hair.

One Time Purchase
For best results, we recommend 3-6 months of consistent use
Subscription Perks
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  • Strengthens hair to reduce breakage
  • Softens, nourishes and adds shine
  • Clarifies, cleanses and removes buildup

Bundle & Save

Bundle for better hair days

Ready, Set GRO Kit
Ready, Set GRO Kit
4.5
Rated 4.5 out of 5 stars
4,896 Reviews
The Everything Kit
The Everything Kit
4.6
Rated 4.6 out of 5 stars
6,615 Reviews
GRO Full Routine Kit
GRO Full Routine Kit
4.5
Rated 4.5 out of 5 stars
6,115 Reviews

Reviews

4.6
Rated 4.6 out of 5 stars
Based on 1,362 reviews
Total 5 star reviews: 1.1k Total 4 star reviews: 170 Total 3 star reviews: 54 Total 2 star reviews: 27 Total 1 star reviews: 48
1,362 reviews
  • Angie B.
    Verified Buyer
    GRO Revitalizing Shampoo and Conditioner Kit
    Reviewing
    GRO Revitalizing Shampoo and Conditioner Kit
    Age Range 35-44
    What is your hair length? Medium
    What are your concerns? Thinning hair
    What is your hair type? Curly, Color Treated, Fine, Normal
    How often are you using the product? 3 - 4 times per week
    How long have you been using the product? 150 days (5 months) or more
    What improvements have you noticed? Hair growth
    Rated 3 out of 5 stars
    2 days ago
    Good product

    Good product but liked the product for aging hair better.

  • Kyle l.
    Verified Buyer
    GRO Revitalizing Shampoo and Conditioner Kit
    Reviewing
    GRO Revitalizing Shampoo and Conditioner Kit
    I recommend this product
    Age Range 25-34
    What is your hair length? Long
    What are your concerns? Thinning hair, Hair loss prevention, Scalp concerns (irritation / dandruff / oily)
    What is your hair type? Fine, Color Treated
    How often are you using the product? 1 - 2 times per week
    How long have you been using the product? 60 days (2 months)
    What improvements have you noticed? Less shedding, Hair growth, Hair thickness, Improved overall hair health
    Rated 4 out of 5 stars
    5 days ago
    Kit review

    Smells amazing and has helped In my hair healthy journey!

  • Caitlin M.
    Verified Buyer
    GRO Revitalizing Shampoo and Conditioner Kit
    Reviewing
    GRO Revitalizing Shampoo and Conditioner Kit
    I recommend this product
    Age Range 35-44
    What is your hair length? Long
    What are your concerns? Dry or damaged hair, Thinning hair
    What is your hair type? Thick
    How often are you using the product? 3 - 4 times per week
    How long have you been using the product? 150 days (5 months) or more
    What improvements have you noticed? Improved volume/body, Improved overall hair health, Easy to incorporate in daily routine
    Rated 4 out of 5 stars
    1 week ago
    Leaves hair soft and fresh

    I’ve been using the shampoo and conditioner for about 5 months now and can see improvement in the overall health of my hair (no breakage, smoother, shinier), although I do not see new growth in areas of my head. I do like this product and will continue using.

  • Heather H.
    Verified Buyer
    GRO Revitalizing Shampoo and Conditioner Kit
    Reviewing
    GRO Revitalizing Shampoo and Conditioner Kit
    I recommend this product
    Age Range 45-54
    What is your hair length? Medium
    What are your concerns? Hair loss prevention, Dry or damaged hair, Clean and vegan products
    What is your hair type? Fine, Color Treated
    How often are you using the product? 1 - 2 times per week
    How long have you been using the product? 60 days (2 months)
    What improvements have you noticed? Less shedding, Improved volume/body, Improved overall hair health
    Rated 5 out of 5 stars
    1 week ago
    Excellent products

    These products work great and smell wonderful. My hair feels and looks amazing!

  • Marie R.
    Verified Buyer
    GRO Revitalizing Shampoo and Conditioner Kit
    Reviewing
    GRO Revitalizing Shampoo and Conditioner Kit
    I do not recommend this product
    Age Range 55-64
    What is your hair length? Medium
    What are your concerns? Thinning hair, Bald spots, Hair loss from hormonal changes (incl postpartum), Hair loss prevention
    What is your hair type? Fine, Straight
    How often are you using the product? 5 - 6 times per week
    How long have you been using the product? 150 days (5 months) or more
    Rated 2 out of 5 stars
    2 weeks ago
    Savings on subsciptions

    I think that the coupon discounts sent to my email should be automatically put on my subscription orders.

Reviews LoadedReviews Added

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Ready, Set GRO Kit

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4,896 Reviews
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The Everything Kit

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4.6
Rated 4.6 out of 5 stars
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GRO Full Routine Kit

GRO Full Routine Kit

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Rated 4.5 out of 5 stars
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Product opinions

“This formula has made me a convert.”
“It’s rare to find a product that really does what it promises, but that’s what this serum is for me…”
“The solution you've been looking for.”
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